Yanbao Energy recently hosted its 4th Brand Open Day, themed A Shared Journey to a Greener Future. More than 100 guests from various sectors, including local government officials, village and township representatives, and regional media, were invited to the company for an in-depth look at its high-quality development practices and achievements.
The event was thoughtfully designed around three core segments: Witnessing the Green Commitment, Sharing the Green Benefits, and Tracing the Green Transition. Through a rich mix of formats including achievement showcases, expert presentations, and local agricultural product exhibitions, the program offered a comprehensive picture of the company’s proactive efforts and notable accomplishments in the green transition, its fulfilling of its role as a central state-owned enterprise, and its efforts in rural revitalization. A brand micro-film was also showed, providing attendees with a mult-dimensional and immersive perspective on the company’s green-transition capabilities and sense of responsibility. In addition, representatives from Chen Barag Banner and Ulu Butie Town in the Oroqen Autonomous Banner were invited to share firsthand accounts of enterprise-community collaboration, while displays of distinctive local farm and livestock products offered tangible evidence of the company’s meaningful impact on rural revitalization.
To close the event, all guests toured the core zone of the ecological restoration demonstration area, observing the on-the-ground results of the company’s ecological governance efforts. The tour revealed a landscape of flourishing vegetation and vibrant greenery, a striking contrast to the area’s former appearance as an active mining site. The restored plant cover was thriving, and supporting facilities had been comprehensively upgraded. Through this immersive experience, visitors gained a genuine appreciation for the company’s resolute commitment to ecological governance and the strong momentum underpinning its green transition.
